Autumn in Japan (from roughly September to December) is known as Aki (秋).
The tradition of Momijigari (autumn leaf ‘hunting’) has had a profound influence on Japanese culture since the Heian period (794-1195). The much-loved practice sees people all across the country head out in search of the most beautiful, deeply-coloured leaves. The draw-factor isn’t limited to locals, and tourists have shown increasing interest in the beauty of this season and its striking red, orange and yellow leaves.
Wondering what you can offer your travellers in this fairy-tale, cosy season in the upcoming year? We’ve selected must-do activities and places in Japan that will complement their stay during this time.